Customers want the designer to focus on their needs!
Most organizations focus on their own products and services
_its easier to talk about items that you already have product knowledge
_sales people think they can be in control of the sales process
_immediate sales are needed with no time to develop a long sales solution
There are 3 basic areas that a sales person can focus on the what the customer needs and wants.
Interior Design _ Developing amazing proposals using a balanced design method, this helps to evaluate all products and services to ensure that the customers needs are met.
Installation _ Many products have standardized sizes and installation procedures, but a designer can be a truly exceptional if they tailor the items that can be customized for the customer’s needs.
Completion _ Completion times are extremely important to everyone, but especially important to the customer.
What does a customer want for their Interior Design project?
Level One: Designer is an order taker…minimum of effort to find out the customer needs
Level Two: Designer provides simple design ideas…some effort is made to dig into the customers problems and then apply the ideas for a solution
Level Three: Designer uses a highly developed design system to create a superior information
gathering and design method
There are 3 major components of the design experience that need to be addressed:
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Core5Plus, a Framework for Design. The first and only ‘Design Spreadsheet” Method.
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“Design Spreadsheet” vs Visual Design using Core5Plus, a Framework for Design
Core5Plus uses a “Design Spreadsheet” method instead of a visual design method.
The interior design is developed using the first 14 steps and not until the 15th step could an interior design be visualized. The thought process during the 14 steps helps the designer to focus on many concepts and techniques in the step-by-step approach. The steps can be shared with the client for their input and agreement with the styles progress and outcome.
Core5Plus, a Framework for Design is the first and only application to use the design spreadsheet method.